마루 자연식김밥 is a traditional Korean restaurant in Insadong serving bunsik, kimbap, udon, dumbling, stir fry spicy rice paste (TTeok), fish cake soup, and more. Occasionally closes at 5:00 pm (twice a month 1st and 3rd Wednesday.) NOTE: Has signs associated with Loving Hut. Open Tue-Sun 10:30am-3:00pm, 5:00pm-7:30pm. Closed Mon. Last order: 7:00 pm.
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35-4, Insadong-gil, Jongno-gu, Seoul, South Korea, 03149
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- Wheelchair accessible
- Accepts credit cards
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Last update on 01 Jun 2025 by KatarzynaKościńska
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Added by GraceHong on 10 Dec 2018
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370 Reviews
First Review by Rosaespanola
gaurisaki
Points +130
Instant Ramen Disappoints - Edit
I visited Maru Kimbap recently after hearing some buzz about their quick Korean meals. The place has a casual, no-fuss vibe, and the service was friendly and efficient.
Read moreHowever, I was a bit disappointed to see that the ramen was instant. I watched it being prepared, and it was clearly the packet kind—just boiled and served with minimal garnish. While I understand this is common in some budget-friendly Korean eateries, I expected something a little more house-made.
Guest
alixx
Points +651
Our best korean restaurant for now - Edit
We ordered two Kimbab, bibimpab and rice cakes in spicy sauce. Everything was really tasty, freshly made in front of us and quickly served. We wish we could order more but we were so full. The owner is a nice woman who can speak english. The atmosphere is also nice, with an outside terrace with fans.
Read moreGuest
AmbreeshBangur
Points +21
Good street side korean food options - Edit
Nice outlet in insadong, reasonably priced and good korean food options esp the kimbap for very good
Read moreGuest
jstillfan
Points +210
Another average restaurant - Edit
I got the rice cakes, dumplings and fish stick in broth. Everything lacked salt/flavor. Nice if you need a place to snack though.
Read moreGuest
happy.juju
Points +371
Korean dishes! - Edit
Loved that this had the items I’ve been looking for in the food stands and restaurants but all in one place and vegan. It was a little tricky to find at first with the maps but once you walk into the little pathway, you will find it. Or just walk around the perimeter.
Read moreThey had vegan fish cake, it was all I was looking for during this trip.
Updated from previous review on 2025-06-18
Pros: They had fish cake!
Guest
Purposely_Vegan
Points +2241
Street food with great prices! - Edit
This is a street food stall with a couple of benches just outside. The staff were lovely and recommended a few dishes for us. The meal came out really quickly and was quite cheap. The food just wasn’t to our taste and flavour.
Read moreGuest
AndreaNygren
Points +263
Tasty korean dishes - Edit
Loved the food. Had the tofu stick on site and both gimbaps, dumplings and tteokbokki to go. All delicious!
Read moreGuest
Rutvij
Points +49
Tasty Vegan Korean streetfood - Edit
The place is small and the seating is outdoors, so it suits perfectly if you wish to get a Korean Street-food experience. The dishes are tasty and the staff is friendly. They even let us buy our own drinks from a convenience store nearby as they did not have diet cola.
Read moreGuest
emsher
Points +837
Authentic Korean Food - Edit
We’ve found vegan food quite hard to come by in Seoul without good planning, so we really enjoyed our lunch here to try some Korean classics. The gimbap was very tasty, the bibimbap was good too, but we enjoyed the gimbap more.
Read moreGuest
Lasi
Points +1264
Tasty Korean Cuisine - Edit
Small snack bar with Korean food. We enjoyed the gimbap the most. The bibimbap is okay, the fried dumplings a bit too intense for our liking. The lemon juice is simply a mixture of lemonade and lemon juice. Affordable, kind staff and tasty!
Read moreGuest
klemk
Points +173
love going there - Edit
i am going back everytime i come to seoul ! food is tasty and cheap ! the frieds dumplings are heaven! even could try a vegan "fishcake'! was not to my taste but that was nice to try something local and vegan!
Read morePros: food, location
Guest
Pixie21
Points +389
Tasty Food! - Edit
The food here was really good.
Read moreThe Ramen did taste instant, but was fine. Gyoza and Tteokbokki were both delicious!
Very reasonably priced! ☺️
Guest
AmalaBk
Points +28
Tasty and healthy - Edit
I loved that my meal was wholesome with the right amount of oil and salt. The tofu Kimbap and the rice cake and dumpling soup were very tasty. I also had the Ramen which tasted like it was made from an instant noodle packet.
Read moreUpdated from previous review on 2025-05-19
Guest
thegGreenquest
Points +287
Gimbap frais et bons - Edit
Gimbap faits devant nous. Très goûtu !
Read moreTrès belle carte avec nombreux choix de street food coréenne vegan
Pros: Bcp de choix vegan
Guest
mickic
Points +49
Delicious casual food - Edit
We ordered tteobokki, fried tofu gimbap and fried mandu. Everything was delicious. 20,500 won for the meal.
Read moreUpdated from previous review on 2025-05-13
Guest
AbhishekBagaria
Points +13
Very good vegan food - Edit
Kimbap and Ramen were very good, also the lemon juice.
Read moreGuest
food4ricky
Points +1866
Recommended! - Edit
Tucked away in a quiet alleyway, I stumbled upon this gem (and later looked it up on HappyCow).
Read moreFood is freshly prepared. Tasty and satisfying!
The staff came across very joyfully; happy to serve some good, cruelty free food.
Guest
hwing
Points +2031
Delicious vegan gimbap and speedy service - Edit
We arrived about 10 minutes before closing (7:30pm) but the mother-daughter duo were kind to serve us. Speedy service. They were very welcoming and friendly. There’s conveniently an English version of the menu.
Read moreThere’s very limited seatings (2 small tables indoors and 2 slightly larger tables with bench eating in a covered outdoors area. The benches were heated and the tables have additional heaters available for use. Even though we were the last ones to arrive and the owners were likely waiting on us to finish our meal before closing, they didn’t rush us at all.
Ordered three items:
- Fried dumplings (5 pieces): absolutely delicious; our favorite dish of this meal
- Fried Tofu Gimbap (10 pieces): really enjoyed this authentic vegan Korean dish
- Ramen: tasty with a bit of a kick to it; wish there were more noodles in proportion to the broth
We came hungry but the combination of two main dishes and a side dish left us feeling very full, and all for a very affordable price!
Side note: apparently “kimbap” is the romanized pronunciation of “gimbap” but they are ultimately the same.
Updated from previous review on 2025-04-04
Guest
MinervaG
Points +1749
Good food - Edit
I went for breakfast/lunch and got the "ham" and fried gambap as well as the udong. Everything was delicious and served fast.
Read morePros: All vegan
Guest
Larosanta
Points +60
Good place to snack - Edit
The food was really good, would definitely recommend it.
Read moreGuest
mdodgson
Points +16
Tasty vegan Korean food, friendly and good value - Edit
Eaten there 3 times over a week- as it is close to our hotel- enjoyed every meal
Read morePros: Value, Soups and salads , Speed of service
Cons: Small - not space for many, Can be cold if temperatures near 0
Guest
trix
Points +196
What a jem! - Edit
Wonderful discovery of this small vegan place: food was a vegan version of typical Korean dishes, very tasty and fresh, sizeable portions prepared by its very friendly owners. We‘ll be back!
Read moreGuest
soulgrinder
Points +436
Authentic Korean food - Edit
Many Korean dishes to chose from on the menu. Big portions and incredibly affordable prices!
Read moreIf it is a cold day, try the hot lemon tea, it is lovely!
To find the restaurant you need to walk further into the area outside/beneath the shopping mall. Or, you can access it from the convenience store as its located behind/in front of that.
There is limited seating mostly outside or inside a walkway/corridor area. They have portable heaters if you are cold.
Pros: Value for money, Authentic Korean food
Cons: Limited seating
Guest
FredThompson
Points +204
Cheap and delicious - Edit
The staff spoke great English and the food was really tasty and so cheap you can get multiple dishes. The seating is outdoors but they have a section in a heated tent thing so it's no problem in winter.
Read moreGuest
gingerplummy
Points +2317
Lovely hidden gem - Edit
The chef is very humble and was curious about what I think of the soup and how she could improve! I always want to support small vegan venders like this kind.i had Fried Tofu Gimbap, noodle veg soup with perilla seed. There is always room for improvement though, but I think for the generous size and quality at that price, no complaints! 😋 The Fried Tofu Gimbap is not to be missed, must try! Will recommend!
Read moreGuest
khanyisilevdh
Points +158
amazing kimbap - Edit
I wanted to have some vegan kimbap and it was so delicious! price for the quantity of the food was great the staff were so kind and made sure I was catered for and warm as it was a cold day. i took some kimbap to go to eat at home love it😄
Read moreGuest
Levicoolguy101
Points +511
Korean food in Seoul?! 7/10 - Edit
Would recommend
Read moreThis place has good vibes, the food isn't amazing but the workers are very nice and friendly, very cheap and decent food the ramen was probs my fave though 💀.
Very small place but gives it an almost cozy feel and it makes you feel like it's just a restaurant in Korea that just happens to be vegan giving you an experience of the culture.
Guest
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