Vegan-friendly
Lacto
Ovo
Japanese
Beer/Wine
Vegetarian Japanese restaurant with many vegan sushi options, main dishes such as katsu curry, and hot small plates, including Japanese street food such as takoyaki. Open Mon-Tue 12:00-15:00, 17:00-22:00, Wed-Sat 12:00-22:30, Sun 12:00-22:00.
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Last update on 27 Jun 2025 by Anthony01
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Added by jaysan on 16 Jul 2024
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52 Reviews
First Review by jaynaaa
victisch1
Points +956
Lots of choice - Edit
Menu is 90% vegan. Lovely outdoor seating area to watch the world go by on Exmouth Market. Friendly staff and great drinks. Enjoyed the tempura and butternut squash toast.
Read moreGuest
·X·
Points +25055
Ima - Edit
Really nice Japanese food and friendly staff. My favorite thing was the butternut squash toast, it was surprisingly delicious! It also had a delicious chewy texture. The umami dragon roll was also quite good as was the karaage. However, I did not care for the duck salad, as the dressing was extremely overwhelming. The cheesecake is definitely something you cannot miss! I’ve had a lot of vegan cheesecake in my life, and this one is one of the best ones. They apparently source it from some place in Scotland, so I’ll have to find the supplier of that someday! ☺️
Read moreGuest
Tiro
Points +186
Delicious Fusion Sushi - Edit
Had the miso black cod and the gochujang parsnip crab tempura sushi.
Read moreI recommend the black cod! The cod was deep fried, crunchy on the outside, good texture on the inside. The sauce and the toppings didn't over power it too much - delicious!
The gochujang parsnip crab tempura was good but the parsnip was raw in the middle and crunchy. I just imagined it would be a bit softer if imitating crab. Obviously it's on the heavy side as it's deep fried and the gochujang sauce made it rich but the flavour all worked well. Probably won't order it again just because I would like to try the other delicious looking food on the menu.
The atmosphere was cute and it was very busy for a Thursday night. Definitely recommend!
Pros: Delicious sushi, Extensive vegan options, Cute atmosphere
Guest
hasanasim
Points +36
Delicious crispy vegan Sushi at this lovely spot in Exmouth Market - Edit
The highlights were the sesame toast and the ‘crab’ tempura sushi roll. The texture and flavour of both dishes were excellent. The Takoyaki was fine and could have been skipped. The service was warm and friendly.
Read morePros: Warm service, Delicious sushi
Guest
e.percival
Points +703
Brilliant sushi experience - Edit
Their sushi rolls are nothing but impressive, beautifully presented and tasted amazing. We chose the mango-kissed tuna, miso black cod roll and gochujang parsnip crab tempura to share between the three of us. The mango kissed tuna and miso black cod were both refreshing, and the tempura crab was lovely and crispy.
Read moreWe tried the sesame butternut squash on toast, teriyaki tofu mountains and takoyaki bombs as small plates and each was amazing! We even tried the vegan caramelised biscuit cheesecake (unfortunately the only vegan dessert) but it was one of the best cheesecakes we've ever tried and highly recommended!
We very much enjoyed our experience, with very friendly staff! It's not entirely vegan, but vegetarian dishes are clearly labelled and in the minority.
Pros: Beautiful presentation, Friendly staff, Unique vegan experience
Cons: Only one vegan dessert
Guest
VitaminG
Points +116
Fab - Edit
Amazing sushi, just shows you don’t need fish! Lovely staff, the restaurant decor is cool and it was busy. Me and my fiancé shared the set menu for £45 per person which came with sake, 4 starters and 4 different sushi flavours for main. Then the most amazing caramel cheesecake which I DEVOURED! And I do not have a sweet tooth normally! We also both got a £10 off voucher to use again before the end of the month so will be returning😄
Read morePros: Food choice , Presentation , Staff
Guest
IndoorPlant
Points +624
Don't recommend it! - Edit
I was really excited to try IMA Sushi. I went for a late lunch and the restaurant was completely empty inside, with just a couple of free tables outside. I asked the waitress to help identify which dishes weren’t vegan, but she couldn’t really explain what contained dairy or not.
Read moreWe ordered a starter and three sushi plates. When we asked for tap water, she brought just one glass and then asked if we wanted a second, even though we’d clearly asked for two.
The food took quite a while to arrive, and oddly, two of the sushi plates came before the starter. We eventually asked about the missing starter, and moments later it showed up, clearly it had been ready but just hadn’t been brought over.
The sushi was okay overall, though it fell apart easily and I really didn’t enjoy the Beetroot-Kissed Mango Tuna, the tuna had a strange taste. When it came to paying, they didn’t bring a receipt, just the card machine with the total, which felt a bit off.
I ended up asking to remove the service charge, only the second time I’ve ever done that, and they questioned me about it, saying their service is “dynamic” and starters don’t necessarily come first. I’d suggest calling them something else, like “small plates” or “small bites”, because that’s not what a starter means.
All in all, it was a disappointing experience, and I wouldn’t go back.
Guest
tendaystogo
Points +275
Best vegan sushi in London - Edit
Really nice people, delicious food and Osaka specialities - 100% recommend!
Read moreGuest
ScottishSeitanLover67
Points +50
Unbelievable sushi! - Edit
Ima is absolutely phenomenal! I got 3 different types of sushi, the ‘crab’ tempura really blew us away! Also 2 side dishes, both very tasty! Could eat there 3 times a day, can’t wait to visit next time, will definitely be a london eat essential from now on!
Read morePros: Crab tempura YUM, great menu selection, quick service too, Interior of the restaurant is lovely & staff nice
Guest
Kallan
Points +104
Fantastic sushi - Edit
Great range of sushi - ‘prawn’ toast was delicious too.
Read morePros: Food, Staff, Location
Guest
Jlin
Points +796
Great sushi - Edit
Very good sushi and great service. Most of the menu is vegan and items that aren't are clearly marked.
Read moreGuest
aliram
Points +281
Amazing food, amazing service - Edit
We bought so much food, all of it was amazing! And well priced cocktails. We had teriyaki tofu, karaage chickn, takoyaki, and the butternut squash sesame toast. Then we had 3 sushi platters, the sweet corn firecracker, mango tuna and the black cod.
Read morePros: Fresh amazing food, Lovely staff, Tasty interesting cocktails
Guest
charandjosh
Points +1846
Amazing sushi! - Edit
There was lots of choice on the menu. Anything not vegan was clearly labelled. We ordered the dragon roll, miso roll, kimchi gyozas and tempura vegetables. Everything was so flavoursome. Great service.
Read moreGuest
herbivoretee
Points +163
Great Food, Great Atmosphere - Edit
Incredible food, great value set menu, amazing service
Read moreGuest
MollyLobdell
Points +115
Delicious sushi! - Edit
The servers were all very kind and helpful and the sushi was amazing!
Read moreUpdated from previous review on 2025-04-18
Pros: Kind staff, Delicious sushi
Cons: Only one vegan dessert option
Guest
biggayhev
Points +186
What a treat! - Edit
I remember Ima from many years ago. I first tried their food when they had a stall at Vegan Nights and I remember they had just stocked a few things at Sourced Market. It was delicious then and I had often thought about the food over the years. So whilst I was back in London for a few days I HAD to visit their restaurant.
Read moreI didn't think Ima could get better than what they were all those years ago. I was very wrong. I visited with a friend and we ordered a few things from the menu and the food came out quickly.
The chicken karaage was crispy, thick and juicy. I'd definitely order this again!
The dragon roll was perfect for me. The ingredients were fresh and flavoursome. The textures all worked perfectly together. I definitely could've eaten another of these. It's a classic and something I'd order again at my next visit.
The lobster was sadly sold out but our server recommended the black cod as an alternative which is served with a small portion of the black cod on the side. I did enjoy this, but I wouldn't order it again. This is simply a personal preference thing for me because it IS delicious, I just didn't enjoy the warm 'cod' with the cold ingredients. I also wasn't a fan of the fish roe but again that's a personal thing for me as I didn't enjoy the texture. My friend LOVED this sushi in its entirety and would order it again.
We also ordered dessert. There was one vegan option available so I ordered that. It is a biscoff style cheesecake. This was lovely and light, the perfect end to my meal! My friend ordered the strawberry cheesecake which she said was equally light and not too sweet so she really enjoyed it.
Something I'd like to see next on the menu would be inari. I didn't see it on the menu but I'm a sucker for those delicious little tofu pouches filled with rice.
This is an expensive place to eat, but it is absolutely worth it for a treat. The atmosphere is good, staff are friendly and the food is fresh, delicious, beautifully presented and clearly a lot of thought and care has gone into it. I left feeling very satisfied.
Pros: Fresh ingredients, tasty food, Friendly staff, nice atmosphere, Food is beautifully presented
Cons: Expensive (but worth it)
Guest
SandraUnderwood
Points +692
Outstanding food - Edit
The lunch special was not only filling and great value but beautifully presented. Highly recommend this restaurant for everyone not just vegans.
Read morePros: Sushi is delicious , Great value for lunch
Guest
electroconvulsive
Points +121
Great Japanese - Edit
Delicious sushi and gyoza! Gyoza is a must try for me
Read morePros: Tasty food, Nice staff
Guest
Ebsveg
Points +2984
Very tasty and creative sushi! - Edit
The sushi and starter were very yum and creative, it is plant forward with most of the meat replacements made from plants i.e. heart of palm, mushrooms etc. I did think it was a tad expensive for the food but good for a cute date night. Of the starters the prawn toast was great and both sushis we tried were nice: black cod and the eggplant.
Read moreWe asked if we could sit inside but was told it was fully booked but found that when we sat, ordered, ate and left the same tables were still free. I would probably suggest that they work out their tables and timing but other than that lovely staff and space
Guest
RobertaCalce
Points +4580
Original and excellent sushi - Edit
Very good satisfying sushi, wide range, very nice staff, cute place.
Read moreGuest
emikat
Points +1107
My new Favourite Place - Edit
Came here on a random Sunday and they were really quiet, all the staff were smiling and happy to suggest dishes.
Read moreMy only regret was not ordering more of the sushi dishes so I’ll have to come back.
Everything was fantastic and the food incredible, can’t wait to go back.
Guest
hardizzle
Points +139
Amazing experience - Edit
They had an incredible menu with things I’ve never seen before like vegan cod! Amazing staff full of super lovely women. The yuzu sake was delicious as was the sushi, curry, and kimchi gyoza. Can’t wait to come back!
Read moreGuest
Elarm
Points +952
What an excellent experience! - Edit
I left feeling really satisfied! The sushi was amazing, and don’t get me started on the sesame butter squash bread! The people working there were super friendly! Highly recommend this place!
Read moreGuest
AlmaHärkönen
Points +220
Great place, tasty food! - Edit
Went there on my birthday and had a great time, everything we ate was so tasty!!
Read moreService was fast too
Updated from previous review on 2025-03-14
Pros: Tasty food, Great service & waitresses
Cons: Thid place doesn’t take cash
Guest
SJS5
Points +1173
❤️ sushi - Edit
Loved the small plates and aubergine sushi. Great little restaurant and lovely staff. Shame not all vegan but hopefully they'll change that. Will def be back!
Read moreUpdated from previous review on 2025-03-13
Guest
rayebe
Points +342
Delicious vegan sushi in London! - Edit
We loved the sushi! We ordered 3 different roles, and enjoyed each one.
Read moreGuest
davoine
Points +64
Wow - Edit
Amazing vegan sushi, with the perfect staff. Really worth heading here on an empty stomach so you can try everything. Loved the ‘prawn’ toast, and the deep fried sushi roll. We did the set menu and was more than enough sushi for the two of us.
Read morePros: Everything, Amazing staff, Great food
Guest
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