Lacto
Ovo
Take-out
Bakery
Chocolate shop that sells some vegan chocolate, coffee, vegan and gluten free cookies, and protein bars. Open Mon-Fri 9:00am-6:00pm, Sat 11:00am-6:00pm, Sun 12:30pm-6:00pm. Closed Sun.
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F1, 28 Sogong-ro 6-gil, Seoul, South Korea, 04630
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- Accepts credit cards
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Last update on 16 Jan 2025 by Yj.ellie
Update business info -
Added by Natbar on 31 Mar 2024
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12 Reviews
First Review by Natbar
food4ricky
Points +1745
Cute shop, great coffee - Edit
Very cute little shop. I only ordered an oat latte, although it was a challenge to withstand the seduction from the beautiful chocolates ;-)
Read moreI didn't like that the coffee came in disposable cups. Even though it said they were biodegradable, it's still an item used for one time only. For having a coffee in the shop it makes no sense to me to use disposables. Great coffee though!
Guest
DominikFöldes
Points +259
Beautiful selection of chocolate - Edit
We had the vegan chocolate, strawberry cookie and coffee, everything was tasty. This shop offers beautiful sweets.
Read morePros: Tasty, Cozy
Guest
hwing
Points +1783
Truly a hidden gem - Edit
Was delighted to enjoy some vegan hot chocolate on a crisp spring morning. The golden rice cracker was mild yet pleasant. The shop is tiny and cute with very limited seating. The owner was friendly and spoke English. Was a bit pricy for Korean food standards but was still quite affordable compared to back home (US).
Read moreUPDATE 4/8/25: Went back to Hidden Gem had a few days later before leaving Seoul. Tried the vegan Belgian iced chocolate on a warm spring day and it hit the spot! Delicious. Might have enjoyed it even more than the hot chocolate version. Wish it was a large size because it’s heavy on the ice
Updated from previous review on 2025-04-04
Guest
soulgrinder
Points +436
Cute small chocolate shop - Edit
The cafe is very cute and the owner is lovely. It offers a wide variety of handmade chocolates and some other treats.
Read moreI heard the chocolate drink is great here so I tried it and it didn't disappoint! The depth of chocolate flavour was incredible! I also had a cookie which was nice but nothing special.
There is a tiny seating area so don't expect free seats if you come here.
Cons: Limited seating
Guest
뚜안.杨
Points +726
Vegan Chocolate Heaven 🤤🍫 - Edit
Truly a hidden gem, love the baby pink design. Come here for coffee but end up with hot chocolate 😂
Read moreCookies are great! The owner is very kind too.
Guest
iokan
Points +1946
A gem indeed! - Edit
Calling your shop "Hidden Gem" is pretentious! It means it is hard to find, yet so good that it is worth the trouble. So I gave it a try! Although Hiddem Gem is located in a popular shopping area, it is indeed away from the main streets and therefore requires a little extra effort to find. Yet, Korea's premier navigation app called "Naver" dropped me off right in front.
Read moreHidden Gem is a cute little shop selling chocolate, cookies and drinks. All vegan, all made in the shop by the owner. This little shops has a few seats inside, so I tried chocolate milk and cookies. And indeed: the quality is very good. I found the rice cookies especially tasty, as they were sweet but not too sweet and crumbly yet not too crumbly.
I bought a chocolate gift set and the receiver said the quality of the chocolate was exceptionally good. A gem one might say...
Pro tip: "Vegan Kitchen" and "Hiddem Gem" are located close together, so do combine visits to both!
Pros: high quality sweets, nice atmosphere
Cons: not cheap (but worth it)
Guest
Tschanni
Points +151
Delicious coffee and chocolate - Edit
Had the Dubai chocolate and the butterscotch latte - both were really delicious!
Read moreGuest
Grace425
Points +506
Fancy and delicious - Edit
I was in the 명동 area and decided to go for a little walk to this chocolate store!
Read moreIt is definitely on the pricier side, but I think the flavour reflects that!
The staff were so so kind! And even gave me a free fermented drink to take home and try as well as a little card to go with my chocolates.
Packaging and presentation 10 out of 10.
An absolute must visit if you’re looking for a fancy treat or the Dubai chocolate bar!!
Pros: Staff, Packaging, Flavour!!
Guest
DylanJ
Points +20
An actual hidden gem! - Edit
This place is so cute! Everything is vegan and lots gluten free too. Super delicious, I had the Dubai chocolate and the rice cookies and they were all lovely!
Read moreGuest
graceo
Points +152
It's a Hidden Gem, literally - Edit
My husband and I chanced upon this place while in Myeongdong. He had a chocolate cookie, and I had the almond, rice, and orange peels covered with chocolate. Both were delicious. I'd recommend stopping by to get something here. It's gluten free and vegan, which is difficult to find in Seoul.
Read morePros: delicious gluten free and vegan treats, great location
Guest
Yeri
Points +3970
Small corner place - Edit
Have tried two of their chocolates - the bark one was quite average but the orange peel chocolate was really good! Not everything is vegan here so you need to ask the owner which one is.
Read moreGuest
Natbar
Points +1315
A literal hidden gem - Edit
Lovely little handmade chocolate shop with various types of small treats. The owner speaks English and the chocolate is delicious!!
Read moreUpdated from previous review on 2024-03-15
Guest
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